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Writer

UNLEASH Full-Time  London, England, United Kingdom 29 Aug 2022

Job Description

The core remit of this role is to deliver first class SEO content and support news writing across the brand’s media platform and content hubs. The role will require regular proactive engagement with breaking topics and high value search terms and would suit someone with a minimum of two years’ experience in business writing for search.

UNLEASH is a global information business providing the latest HR, learning and recruitment news & analysis, trends and events on the challenges and opportunities shaping the new working world.

Since 2011, UNLEASH has served as a strategic transformation engine for the most powerful network of human resources leaders. They represent a range of organisations from the world’s leading employers from the Fortune 2000, public sector organizations to innovative start-ups and everything in between. Built to inspire, connect, and empower leaders to navigate the fast-changing world of work and exponential technologies.

Job Description

About the role:
The core remit of this role is to deliver first class SEO content and support news writing across the brand’s media platform and content hubs. The role will require regular proactive engagement with breaking topics and high value search terms and would suit someone with a minimum of two years’ experience in business writing for search. HR knowledge is desired but not essential. Multimedia experience is vital — we’re not just looking for great writers, we need digital content experts who think about how a story is packaged and how this can be leveraged to identify and grow audiences.

Key Responsibilities

  • Working to deadlines to create original, high quality SEO content including both short and longform writing.
  • Sourcing new data and stories on practitioner side, HR technology trends, and building out data and stories to engage UNLEASH’s target audience of senior HR and technology professionals.
  • Helping with the sourcing of latest industry keywords and breakout topics using SEO tools and software.
  • Working daily with both the editorial and digital teams to target sought after keywords to drive intent-based traffic to UNLEASH’s higher value sign-up pages.
  • Writing/producing at least 10 original pieces of SEO content per week.
  • Engaging with CHROs, CEOs, CIOs, CFOs, and HR tech leaders from large market enterprises in North America and Europe.
  • Supporting with news writing when required.

Qualifications

Desired skills and experience:

  • Experienced full-time SEO writer with experience in the B2B tech market.
  • Extensive knowledge of Google Analytics, SEMRush, Buzzsumo, and proven experience in audience building.
  • Knowledge of enterprise technology trends — ideally including HR, recruitment, learning, AI, etc.
  • A proven ability to translate complex subjects and data into clear and engaging stories and analysis.
  • Proficiency with content management systems, WordPress, social media, etc.
  • A proven ability to build sources and develop lasting relationships in enterprise B2B organisations.
  • Extensive knowledge of SEO best practices such as internal linking and image optimisation.
  • Fast-paced, be willing and able to hit the ground running.
  • Have exceptional writing, storytelling, and multimedia skills.
  • Have a track record of generating industry-leading content.
  • A confident and well-spoken communicator.
  • Self-sufficient with good time management.
  • Superior attention to detail and organisation.
  • Ability to multitask and work well within an international team.

Additional superpowers are always welcome! Any experience within HR, HR Technology, or early-stage products is considered desirable.

Additional Information

What we offer

  • An adventure.
  • A competitive salary and benefits (medical insurance and life assurance).
  • Unlimited holiday.
  • A great opportunity to gain relevant experience and inspiring challenges in an international environment.
  • Modern and friendly co-working environment in London with a fun and ambitious team.
  • Work from anywhere flexibility.
  • Ambition and aspiration: Our goal is to become the #1 marketplace in the world for the HR industry and we aspire to become the best employer in our industry and the HR hero that we showcase on UNLEASH stages across the world.
  • Access to the greatest influencers and pioneers in the World.

https://jobs.smartrecruiters.com/UNLEASH/743999847680961-seo-writer

8 days

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