Contract Copywriter & Content Marketing
Tufin is a leading network security policy management organization that caters to cybersecurity and network security professionals. You will be responsible for creating compelling and informative content that positions us as a thought leader in the network security policy management space and drives brand awareness, customer engagement, and lead generation.
- Content Creation: Produce high-quality and engaging content, including blog posts, articles, whitepapers, case studies, infographics, emails, and more.
- Tailored Messaging: Collaborating closely with product marketing managers, channel marketing, and internal teams like customer success, you’ll develop messaging, content, and communications that are tailored to different personas and market segments.
- SEO Optimization: Optimize content for search engines to improve organic traffic and rankings, staying up-to-date with SEO best practices.
- Editorial Calendar: Manage and maintain an editorial calendar to ensure consistent and timely content publication.
- Performance Analysis: Use analytics tools to measure the performance of content and campaigns, making data-driven decisions to improve results.
- Collaboration: Work closely with the marketing team, subject matter experts, and external partners to gather insights and information for content creation.
- Stay Informed: Stay up-to-date with the latest trends and developments in the cybersecurity industry to create relevant and timely content.
- Bachelor’s degree in Marketing, Communications, or a related field.
- 3-7 years of proven experience in content marketing, preferably in the cybersecurity or technology sector.
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