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Content Writer III

Rackspace Technology Full-Time  San Antonio, Texas, United States 6 Jul 2022

Job Description

Rackspace Technology is looking for a Content Writer III who is responsible for executing the content objectives according to the strategy set forth by the content marketer, producing compelling and relevant content for the target audience, and creating clear and precise content that achieves the content marketing objectives. in all media.

Responsible for executing on content goals based on strategy set by content marketer. Produces compelling, relevant content for target audiences. Creates clear, accurate content that achieves content marketing objectives across all media.

Key Responsibilities

  • Creates valuable content to align with marketing campaigns and sales objectives.
  • Enables marketing to capture leads and sales to progress opportunities by creative relevant content.
  • Assists with the execution of key strategic marketing and sales campaigns to ensure that content is created for each stage of the buyer’s purchasing process.
  • Adheres to branding and style guidelines to ensure a consistent tone, style, and language across the marketing organization.
  • Contributes to the creation of multiple forms of content including long-form tools and content artifacts such as whitepapers and eBooks, interactive tools, website pages, and promotion emails and landing pages.
  • Optimizes content for search engines and 3rd party distributors.
  • Provides point of view on content best practices. Accurately estimates assignment scope and effort. Interviews internal and external SMEs.
  • Works on a high volume of moderately complex projects.
  • Consistently applies Rackspace style, voice and persona relevance in creating compelling content.
  • Consistently meets weekly assignment deadlines.

Knowledge

  • Ability to interpret complex, technical language and make it understandable for early stage buyers.
  • Ability to tailor other content for a more sophisticated persona, and establish credibility through expertise.
  • Self- starter, capable of taking a topic, aligning with appropriate resources, and creating a piece of content that aligns with Rackspace’s core offering.
  • Creative approach to existing content types and translation of messaging.
  • Ability to research a topic to gain understanding vs. needing guidance.
  • Ability to handle multiple projects simultaneously, in a fast-paced environment.
  • Must be hard-working, well organized, and resilient to changing timelines, requests, and deliverables.
  • Strong interpersonal and communication skills. Proficient in MS Office Suite.
  • Strong relationship building and networking skills.

Education / Experience

  • Bachelor’s degree in Journalism, English, PR or related field is required.
  • High school diploma or equivalent required.
  • 3-7 years marketing writing experience and or 5+ years technical writing experience ideally with published content in online or traditional media.
  • Relevant industry experience preferred.

https://jobs.lever.co/rackspace/940b5238-a945-47dd-a0e2-108318f37c0a/apply

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