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Content & SEO Manager

Shipup Full-Time  Europe 10 Jan 2023

Job Description

We’re looking for our Content & SEO Manager who will be responsible for the entire development of English editorial and SEO strategy. Your responsibilities will also include sharing content to raise brand awareness and monitoring web traffic & metrics to identify best practices.

You must oversee all marketing content initiatives to ensure customer engagement, brand consistency, and a positive customer experience.

Our promise: you’ll have a strong impact in an environment that promotes autonomy and ownership. You’ll have the chance to build the foundations where you will start almost from scratch.

3 Reasons To Believe Us

  • Our marketing team is still new, so we will need you to be autonomous, take your responsibilities and launch initiatives to improve the team performance.
  • Post-purchase is a new market, you’ll have to be creative to find the right leverage.
  • A large scope where you’ll have to be versatile, you’ll have new responsibilities that will speed up your professional career. Our marketing director will support you in prioritizing topics and improving your productivity and performance.

As a Content & SEO Manager @Shipup,

It will be an operational & strategy role, as you’ll have running tasks such as copywriting but also strategic projects when you’ll plan your SEO and content strategy.

Depending on your progress, you will be able to grow as a lead or expert. As the team is still new, you will grow along with the company.

Main Missions

  • Plan, develop and implement our English SEO strategy to generate leads. Use target keywords to write search-engine copy that is optimized for search engines (SEO) while remaining entertaining and informative. Work towards organic search optimization and ROI maximization.
  • Develop content strategy aligned with short-term and long-term business targets. Create a diverse array of marketing content: white papers, case studies, testimonials, customer newsletters, etc
  • Manage content distribution to online channels and social media platforms to increase web traffic. Develop an editorial calendar and ensure the best streamlining of content production.
  • Stay up-to-date with developments and generate new ideas to draw the audience’s attention. Create and publish engaging content and optimize content according to SEO.
  • Identify and monitor key SEO and content KPIs to improve performances. Use content management systems to analyze website traffic and user engagement metrics.
  • Partner with Sales, Customer Success, and Product teams to identify & prioritize key content initiatives. Execute content deliverables that align with the customer journey and the business goals.

Our Team

You’ll join our Marketing team built this year and led by Candice, our Marketing Director :

  • Caroline, our Field & Partnership Marketing Manager
  • Rodrigo, our Creative Director
  • Jingyu, our Senior Business Analyst & Strategy

Our Stack

Content & SEO

Global

  • Slack, messaging platform
  • Notion, collaboration platform
  • PayFit, payroll & compliance for french talents
  • Lattice, people success platform
  • Deel, payroll & compliance for talents based outside of France

What You Have…

You could be a good fit if

  • You have excellent writing skills with flawless spelling, grammar, and syntax. Your pen is your best ally!
  • You are a native English speaker or you have extensive experience publishing public-facing content in English.
  • You master the best SEO practices to write creative copy with effective keyword placement
  • You have a proven work experience in a Content manager role in an environment close to ours (SaaS or e-Commerce).
  • You have great interpersonal and communication skills to work closely with sales, leadership, product, and customer success teams
  • You have good organizational and time-management skills

What You’ll Get…

  • 🌍 International environment: we acknowledge our differences and celebrate them. D&I in our place of work is something we require every employee to champion. The marketing team is a perfect example with a fully multicultural team.
  • 🧸 People-centric company: our people matter, and work-life balance is important at Shipup. Our employees talk about it here.
  • 🗃 Startup spirit & structured environment: a fast-paced environment, where there is a lot to learn but, at the same time, you are in a mature and organized environment
  • 📚 Career growth: talent management is essential for us. From onboarding and performance management to career development, we have already a mature organization and the managers to help you grow
  • 🧠 Seniority: the marketing team is composed of senior talents, ideal for learning and growing quickly
  • 💰Attractive salary: salary, multiple benefits (meal vouchers, coffees, transportation, health insurance…), sponsorship, relocation package, internal events and offsites
  • 🚀 Growth: In 3 years, you will be able to say: “I was there when it was only 50 of us”. Join us at a magical time: Shipup’s been exponentially growing in the past few months.
  • 💻 High-quality equipment: latest Macbook Pro or equivalent

Recruitment Process

Our hiring process is structured to avoid bias and ensure fair assessment of all our candidates.

Our interviews are suited to our flex remote policy, it means you can choose whether you want to attend them on-site or remotely.  ☎️ 45min l Screening interview with Angélique, our Talent Acquisition Manager To better understand your career plan and answer any of your questions

📝 Home assignment @Home To get an overview of your writing and SEO skills

👀 01:30 l Technical and situational interview To debrief your case study and focus on hard & soft skills related to the position

🤝 01:00 l Top grading interview To understand your career story and aspirations

😂 Drinks or lunch with the team To ensure that you will be in line with our values and culture

– Based in Paris or a full-remote position (1-hour difference from Paris timezone) – Salary: from 40k to 48k€

End Notes

If you don’t meet 100% of the qualifications outlined above – that’s okay, nobody’s perfect! We believe in hiring people, not just skills. We encourage you to apply if you think this is a role that would make you excited to come to work every day.

Shipup is an equal opportunity employer and values diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.

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